Advice from a jobseeker on keeping spirits up

If you have spent any time unemployed over the last several years, you know how difficult the job market has become. The tables have been tilted in favor of the employer and the longer your unemployment drags on, the more frustrated you are.

I'm not going to give you tips on how to improve your job search (ok, maybe one), or give you tips and secrets on how to get that job. There are a million people on the Internet, and in your personal life who are more than happy to do  that.

Instead, I'm going to give you tips to keep your spirits up, coming from someone who has been unemployed now for a significant stretch of time.

1. Get out of your house/apartment every single day. Go for a walk around the neighborhood at a bare minimum. Or to the park. Become a mall walker. Especially if it is winter, cabin fever will get to you. Counter that by just getting outside and out of your home environment.

2. Don't hide. Similar to the first item, you want to be out front with your job search. Let others know of your predicament and you never know what they may be able to offer in support.

3. Set small goals. Obviously the main goal is to get a new job. But you also want to set small daily, and weekly goals. Perhaps it's to apply to five jobs each calendar week. Or to make two new LinkedIn connections per day. It is much easier to reach and obtain these goals if you keep them small and reasonable. Plus, it will help keep your motivation up.

4. Speaking of LinkedIn, the one improvement to your job search that I highly recommend make involves you and your LinkedIn profile. Complete it and then do what you can to get to over 500 connections. Concentrate on people in your field, or desired field and connect with those at your desired companies. Also, connect with those in your current or desired geographic location. Finally, make sure that you include as many people who have 500+ connections as possible. LinkedIn only works based on three degrees of separation, so you want to get as many people as possible to be within those three degrees.

None of this is guaranteed to help you get a job within the next week, but it can help you cope. Yes, you will have down days, and perhaps down weeks. But maintaining a positive attitude can, and will help you find your next job!

I hate ATSs

It's true. I hate ATSs.

An ATS, for those that don't know, is shorthand for Applicant Tracking Software that most companies use for their hiring process.

On the surface, they are very well intentioned. Companies set them up to announce to the world what their openings are, give descriptions about those openings and provide a generally uniform way for applicants to apply.

Unfortunately, for the applicant, the process of using these systems to apply for jobs are often unwieldy, cumbersome and occasionally a pain in the ass to navigate.

Oh, and sometimes, they just straight don't work.

Here are my top four issues with ATSs and what can be done to improve them:

1. While it is annoying to spend 45 minutes to an hour entering all of my general information into one while applying - I shouldn't have to repeat this if there are multiple positions that interest me or I'm qualified for. I don't mind customizing a cover letter for every position, but my work history, education and contact information isn't going to change! There are a lot of companies that make you go through this every time and after doing this once, it's going to take an amazing position to make me do this again at the same company. A simple fix is to save all of this information with a profile and it automatically populates this information with an opportunity to edit information as necessary.
2. ATSs that only work in Microsoft Windows and with Internet Explorer. This is 2012, not 1997. Coding your ATS so that it only works with those parameters is lazy and your company misses out on a ton of potential candidates. See here for more information.
3. The resume black hole. Just as it is simple for companies to collect information from applicants using ATSs, I am amazed by the amount of companies who don't send any information to the applicant regarding their application. No confirmation of receipt of the application. No update as to where you stand in the application process, even after a candidate has been selected. I don't expect a call from a real human being telling me they won't be interviewing me or have selected someone else (although that would be awesome and amazing if it were done). At the least, send an automated email explaining where the applicant is in the process! It's not hard!
4. Instead of dealing with an ATS, just go to my LinkedIn profile. All of the information a firm wants is there. Are you hiring? You can find me here!

Happy job hunting!

Failed promotions are not Darden's problem

Darden Restaurants is citing failed promotions and a backlash to their response to the new health care law as a result of a projected decline in revenues for next year.

Darden isn't the first company to make moronic statements regarding the minimal changes they will face due to the health care law, but that's not their problem.

Failed promotions is also another scapegoat for projections for decreased revenues.

Their real problem is cutting corners in ways that are painfully obvious to their customers.

I used to frequent their main restaurants, such as Red Lobster, Olive Garden and Longhorn Steakhouse each a few times per year. Certainly not all of the time, but enough to have a good feel for how things go from a customer's perspective.

The changes were most pronounced at Olive Garden, but still noticeable at the other two restaurants. What was going on? A sharp decline in the quality of the food while also increasing their prices. Reduced skill in the staff. A tiresome atmosphere and less attention paid to cleanliness throughout the establishments.

I'm not a food expert by any means, but if these problems are noticeable to me, I'm sure there are others that notice these things too and have taken their dining dollars elsewhere.

These problems are easy to fix and don't cost much money. Hopefully Darden is smart enough to notice these issues and takes the necessary steps to correct. Otherwise, their decline may continue and keep getting worse.

Oh Groupon!

It is being reported by Yahoo! that Groupon CEO Andrew Mason is about to get canned by his own company.

Getting fired sucks. I can't imagine what it would be like to be fired by a company that I founded. If the reports end up being true, it certainly wouldn't be the first time this happened, and it certainly won't be the last time it happens.

However, if it hasn't been made clear by anyone who has a clue about the 'daily deals' industry, their time is over - at least how the industry is currently structured.

Do a quick Google search on the experience that companies have had when they utilize these deals. Sure, it may be great for a particular business or a one time, small deal but most businesses have had a negative experience.

Even when I had my own business, there was a short time where I was hounded on a daily basis by Groupon, LivingSocial and the others, to sign up and have a deal. However, I had done my homework and there was zero upside and it would have been nothing but a money loser for me. I think most businesses have experienced that and I was smart enough to apply those lessons to my business.

Speaking of LivingSocial, when was the last time you saw a commercial for them? It used to be every commercial break (sometimes more than once a break) on nearly every channel. I think now, it has been six months or more since I last saw their commercials aired.

That being said, I see only two ways forward with this particular industry. First, if there is going to be a national model, there can only be one or two companies - and they can't take 50 percent of the revenue from the merchant right off the top (after the discount is applied). They must take a smaller cut from the merchants to even have a chance of getting some of those companies back.

Otherwise, it's going to just be some local model that is run by a local business. I've primarily seen local newspapers and TV stations getting in on this business. They likely do this because they are able to take a smaller cut of the revenue from the merchant because it includes something along the lines of advertising - so it's more of a win/win for the media company and the merchant.

I'm sure the 'daily deals' industry isn't going anywhere, but unless the firms such as Groupon and LivingSocial change, folks like Mr. Mason are not going to find themselves in the industry much longer.

Where to go

I've spent the last several weeks assessing myself and what I want to do with myself going forward. I've attempted to network with anyone I can, in order to solicit help in that - and I've been able to find some answers.

Utilizing my experiences and expertise, I feel best suited to do something with business operations. I've had a knack of seeing what is going on in a company I have been involved with and finding better ways of doing things, while saving money at the same time. There have been times I've been successful - such as fixing the cafeteria system when I was on the school board or overhauling the operations of the store I was most recently at (to the most my boss would allow).

However, as basic as this sounds, I want to be able to do the job that I was hired to do! I don't mind being given direction, tasks or other things in order to accomplish my goals, but don't stand in my way. Don't ask for my input and then blatantly ignore what I have to say. Don't prohibit me from doing things that make a positive difference! You hired me to make the change! Stopping me from doing that only reflects negatively on yourself.

Along those lines, I also want to work for and with others that know what they are doing! I'm not saying that myself or anyone else has to be the smartest person in the room - but at least know what's going on. Know your strengths and weaknesses. I want to work with others that know when to step back and let others handle situations. Is that asking too much? Probably - but it's something to strive for.

That being said, where do I end up? Middle management for a company? Seems like a logical place, but I also want a path for advancement. Consulting appears to be a good path as well - but I need some contacts there.

I'm also willing to travel and work remotely. Living in Pensacola yields few opportunities locally (let me know if you know of any!), but we have good air service here and I have a great Internet connection, so there are no problems there.

I'm networking pretty much non-stop now, so feel free to contact me! Let me know not only if you are able to help me, but if I am able to help you! Spread the word and I look forward to hearing from you soon!

Don't kick the can down the road

CNNMoney has an article out today regarding businesses trying to figure out who they are and what they do during down economic times.

Now, if a business has to spend any amount of time trying to figure out who or what they are during any economic condition, they have to be concerned. But let's disregard that just for the sake of argument.

When businesses find themselves in a challenging time, among one of the things they do is cut research and development. The first item in the article discusses this, and it is very true. It's low hanging fruit and the immediate results of that research is not to be reaped. But the problem is that when the down turn ends, there are a reduced number of products in the pipeline to be rolled out.

Plus, it opens the door to your competition catching up and passing you. If you need to trim the budget in tough times, R&D is not the place to do so. All you do is kick the can down the road a bit without solving the initial problem.

If you do need to cut costs, find where the fat is. Before you do layoffs, can you discover if your people  are not focusing on the right things? Can their time and efforts be directed elsewhere to increase revenues or decrease costs?

Can your manufacturing costs be reduced just by improving the process your products are produced or assembled? Can it be done quicker and with fewer steps? Don't just cut corners by reducing the quality of your inputs (your customers can always tell).

At the end of the day, don't take the easy way out when trying to get through challenging times. Keep up the R&D expenses. Don't lay people off, instead better utilize their talents to get more for your bottom line. Find other ways to reduce costs other than just the quality of the inputs.

These won't guarantee your businesses survival, but when the downturn ends, you will find your business in a much better position moving forward.

Think about the short term but focus on the long term

I have always been annoyed by something in the world of business. It's not a new problem. In fact, I'm not even sure how many people even realize it is a problem. However, it is something that should be looked at more and something should be done about it.

There is just way too much focus on company quarterly earnings reports.

I suspect that a lot of this is being driven by the 24/7 media cycle we find ourselves in these days. The media talking heads that are on all of the tv networks, business websites or bloggers such as myself need stuff to write and talk about. It is easy to talk about companies quarterly earnings because it gives great talking points about where the business currently stands, and provides contrast against prior quarters.

Add all of this to 'meeting analysis' expectations' and it becomes easy to see how companies can shift focus to maintaining the good news every quarter - and maintaining a good stock price. When those expectations become too much, companies can turn to various shady practices to keep the good times rolling, but they will inevitably get caught.

That is why I believe companies should continually maintain focus on their long term plans, strategies and growth. Yes, short term thinking is obviously needed, but don't let it overtake focusing on the long term.

However, companies must maintain their focus on the long term. By doing so, short term plans will take care of themselves. Yes, there will be quarters of disappointing news, but it happens to all companies. Don't lose sleep over that and keep looking forward!

The coverup is worse than the crime, Part II

A few weeks ago, I wrote about how former Arkansas football coach had an issue with credibility. Sure enough, there is another situation, that has some similarities to what I wrote about.

This time around, it was announced yesterday that the Scott Thompson, CEO of Yahoo, has been caught padding his resume. Today, the board member in charge of hiring Thompson is not going to run for re-election to the board. There is only one step left in this story to have yet happen.

Thompson must resign from his position or the board should fire him.

As it stands, Thompson has zero credibility with any of his employees. Or at least he would have none with me if he were my CEO. His deception is telling all of his employees that it is OK to lie to get ahead.

While it appears on the surface that he is qualified to be the CEO of a large company, if he is willing to lie about the credentials that he has, what else is he willing to lie about?

Yahoo has been a company that has been in trouble for a long time. They need a leader that not only people within the company can depend upon, but those outside. Thompson is not that leader.

Here is how to lose a large pool of potential candidates

In an effort to network and reach out to others, I participate in a few Twitter chats. I do this not only to learn about what other people are saying and thinking, but to also share a few nuggets of knowledge that I have.

I was in one last night and notice some excellent answers being given by someone who works in HR at a US based automaker. Following the chat, I exchanged a few tweets back and forth with her, and she provided a link to the career website for that company.

After not having the best experience at the last conglomerate that I worked for, I was not expecting to find much of anything that I may have liked. However, I encountered a major problem before I could even see what kinds of jobs they had to offer.

When I pulled up the webpage, I noticed that nothing was formatted correctly, poorly laid out and just a major mess. Since I use the Safari web browser, I occasionally encounter this problem. So, I tried Firefox, since that will fix all problems I come across with Safari.

Except I then had the exact same problem.

Since I was not sure quite what the problem was, I sent a tweet to my contact at this company, and explained the problem. Her response: "Hi Rob, currently our ATS for job openings works best with Internet Explorer right now."

Seriously? This immediately brought back my failed attempts to apply for another major company that handles prescription drug plans when I had similar issues with viewing and applying for jobs within their company.

But with web browser usage somewhere around 53 percent being Internet Explorer...these two companies are missing out on up to 47 percent of their talent pool by letting their jobs sites be only accessed by IE. I'm not sure who is making these decisions within the companies, but if I were CEO, and I discovered this, someone would have some explaining to do!

So if nothing else, make sure your job website can be accessed by multiple web browsers. If this was 1997, I might understand. However, being 2012, access by multiple browsers over multiple platforms is a requirement!

You and your management team are killing your company

Yes, you and your management team are killing your company.

By no means does that mean your company is in imminent danger of collapse or failure, but you must take a hard look at what you are doing to improve your companies long term chance of success.

All too often, I see managers doing what they think is best by toeing the company line by checking the box when it comes to how they manage their teams. From being a gatekeeper regarding information going up or down the management ladder, doing what is required regarding employee evaluations or just hanging out in the corner office and not engaging your team.

By living in the box, you don't see the forest through the trees. You really have no idea what your employees on the front lines are experiencing on a day to day basis. Sure you see the numbers, but you don't see what is really going on. C-level executives never see what is going on because they rarely see the front lines, if they ever even go see what goes on at the ground level. First level managers are too busy fighting one fire after another to truly see what goes on with their people. Middle management tends to act as a go-between.

Here is what you can do to help get through that mess: Meet with your people! Far more often than you are doing now!

If you are C-level, especially in a large company, go meet with your front line workers. I'm not talking by sitting in a room with 200 of them and have a Q&A session once a month or quarter (but if you are doing that now, keep this going). Go on the front lines. Work on the assembly line. Sit in a cubicle with procurement. Engage those workers. They are the ones who know what happens on a daily basis and you need to know what they are experiencing. They have the answers to the problems your company doesn't know it has. Try to spend 8-10 hours a week by meeting and working with these employees. Your time will be well worth it in both the short and long run.

If you are a first-second level manager, not only should you have a brief conversation daily with each of your employees, but you should sit down to review goals and aspirations far more often than once or twice per year (mid-year and end-year reviews). Have a half-hour meeting every two weeks to discuss issues and see how personal and organizational goals are progressing. This keeps those goals front and center and it makes it much more easy to make changes as the year progresses if necessary. In addition, you will have a greater working knowledge of what is going on, and will have to go fight fires less often.

Middle management needs to take a hybrid approach to the above. Meet and work with the front line workers, but also engage regularly with the managers you oversee. Make the changes you learn about from those engagements and meetings, and use your position to make sure those above you are able to make those changes happen. By being actively engaged in your company, you make yourself that much more valuable and more likely to move up to the C-level. Just passing emails back and forth and not getting out there doesn't makes you less valuable to the organization and more likely you have hit your ceiling.

So get out there and engage your people. Checking the box and doing the minimum might be enough to make everyone happy. However, it won't let you be informed and aware of things that could be going on that need your attention can make your company suffer. Engagement can make your company better, make current and potential customers take note and improve your company's long term prospects!

Why I am writing what I am writing about

I was miserable.

I spent several years working for a giant corporation and I was nothing but a number. I did not like what I was doing and foolishly didn't think there was a good way out or to improve my situation.

So, that lead to a mistake. A big one. I bought what I thought was a good business, but it lead to me being bankrupt at the age of 28. And without a job.

As a result, I am going to try and find my way hopefully doing something I enjoy. This is a good start.

I plan on writing about several things. Politics, economics and globalization will be the main focus. I will also write about my experiences in the professional and political worlds that will give some credence to what I am saying.

Why am I qualified to write about these topics? I grew up in a middle class family outside of a 'Rust Belt' city. I ended up obtaining a Bachelors degree and M.B.A. from a Big 10 school. I've worked for a Dow component company. I had an internship for another through a small company. I've not only worked for a small company, I've owned my own small company. I ran for public office twice, and won twice.

Needless to say, I have done a lot and experienced a lot. I want to put that to good use. I will say things that go against the conventional wisdom and will probably be controversial at times. But there is no use in trying to hide my thoughts or censor myself for no good reason. Enjoy what you read. Hopefully you will learn something. I would love to hear your thoughts.